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A strategy maximizes competitive advantage and minimizes competitive disadvantage.
Crest Toothpaste
A brand of toothpaste known for its dental hygiene products, including varieties that focus on tooth whitening, cavity protection, and gum care.
Product Category
A classification of products or services grouped together based on common characteristics, purposes, or consumer perceptions, which helps in organizing offerings and marketing strategies.
Fixed Costs
Costs that remain constant regardless of the quantity of products or services a company produces, including charges like lease payments, wages, and insurance premiums.
Variable Costs
Expenses that fluctuate in direct proportion to production or sales levels, including materials and labor costs.
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