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Projects are often underfunded in the concept stage because:
Further Innovation
involves the continuous process of making improvements or introducing new methods, ideas, or products beyond current advancements.
Expected-Rate-of-Return Curve
A graph depicting the expected returns on investment as a function of the level of risk.
MB = MC Decision Framework
A decision-making principle where optimal allocation of resources is achieved when marginal benefit equals marginal cost.
Marginal Benefit Element
The heightened sense of satisfaction or value realized by a consumer upon acquiring another unit of a good or service.
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