For Phase by Stage of Change, Use an Example of a Campaign

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The Answer is Phase 1: Awareness
During this phase, the campaign will focus on raising awareness among homeowners about the benefits of planting native plants. This could include educational materials, workshops, and social media campaigns to inform homeowners about the importance of native plants for local ecosystems, wildlife, and water conservation.

Phase 2: Action
In the second phase, the campaign will encourage homeowners to take action by providing resources and support for planting native plants in their own yards. This could involve offering discounted or free native plant seedlings, hosting community planting events, and providing guidance on how to design and maintain a native plant garden. The goal of this phase is to motivate homeowners to actively participate in the conservation of native plant species.

For Phase by Stage of Change, Use an Example of a Campaign

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