Examlex
Step 1: Give an example of a purpose statement for a social marketing effort related to that social issue.
Observers
Individuals who watch or take notice of events or behaviors, often for the purpose of recording information or making judgments.
Fundamental Attribution Error
The tendency to attribute others' actions to their character or personality while underestimating situational influences.
Defensive Attribution
A cognitive bias that leads individuals to attribute more blame to victims of misfortune than is warranted, often to believe that such events would not happen to themselves.
Illusory Correlation
The perception of a relationship between two variables when no such relationship exists, often a result of cognitive biases.
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