Datsun Name Was Just as Strong as the Nissan Name

question 15

True/False

Datsun name was just as strong as the Nissan name four years after the name change primarily because brand awareness is an asset that can be extremely durable and thus sustainable.

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Definitions:

Manifest Functions

The recognized and intended consequences of any social pattern, process, or structure.

Expressive Functions

Activities and roles focused on the emotional or relational aspects of a group or family, emphasizing support, communication, and emotional bonding.

Instrumental Functions

The practical and task-oriented activities or roles performed by an individual or within an entity, aimed at achieving specific objectives.

Conflict Perspective

A sociological approach that views social and economic institutions as tools of the struggle between groups or classes, used to maintain inequality and the dominance of the ruling class.