Tom Saw a Fad Weight-Loss Program Advertised on Late Night

question 25

Multiple Choice

Tom saw a fad weight-loss program advertised on late night television.The ad claimed that deep breathing exercises would speed up metabolism,causing people to lose weight.He mailed a cheque for $99.95.When the plan arrived,Tom rearranged his day so that he could complete the breathing exercises as scheduled.They made him nauseated and dizzy,and before long,Tom's friends began to think that he was "dizzy," and they started avoiding him.After the end of the ten-week program,Tom got on the scale and saw that he hadn't lost an ounce! Still,he remained enthusiastic and thought,"I may not have lost any weight,but I feel so much healthier!" This situation is best explained by

• A) the self-fulfilling prophecy.
• B) delusional thinking.
• C) self-defeating perceptions.
• D) the justification of suffering.
• E) accurate self-perceptions.

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Definitions:

Direct Materials

Raw materials that are directly traceable to the process of creating a finished product.

Cost of Goods Sold

The total cost of manufacturing or acquiring a product that is sold to customers, including materials and labor but not distribution or sales costs.

Selling Expenses

Costs incurred directly related to the selling of a product or service, including advertising, sales salaries, and commission.

Period Costs

Expenses incurred that are not directly tied to production activities, such as administrative and selling expenses, and are charged to the period in which they arise.