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Both Asch's conformity studies and Milgram's obedience studies illustrate
Referent Power
A form of influence based on the attractiveness and charisma of the leader or influencing agent.
Expert Power
The influence one possesses as a result of expertise, skills, or knowledge, which others perceive as valuable or essential.
Referent Power
A form of influence based on the leader's personal traits, where followers identify with and wish to emulate the leader.
Legitimate Power
Authority that is officially sanctioned or recognized, based on a person's position within an organizational hierarchy.
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