Smart Advertisers Adapt Ads to Their Consumers' Thinking,and the Consumers

question 115

Multiple Choice

Smart advertisers adapt ads to their consumers' thinking,and the consumers respond with favourable thoughts.This process is referred to as

• A)the central route to persuasion.
• B)the peripheral route to persuasion.
• C)automatic persuasion.
• D)the heuristic route to persuasion.

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Definitions:

Personal Integrity

The quality of being honest and having strong moral principles, which guide one's behavior and decisions consistently.

Ethical Standards

Principles that govern the behavior of individuals and organizations, often guiding actions in professional and personal contexts.

Global Leader

A prominent figure or entity recognized for their influence and authority in worldwide affairs or specific industries.

Innovative Ways

Innovative ways refer to novel methods or strategies implemented to solve problems, improve processes, or create value in new and creative manners, often leading to advancements and efficiencies.