If the Sales Forecaster at Dino Croc Inc

question 67

Multiple Choice

If the sales forecaster at Dino Croc Inc.-before launching a new game-decides to use the method of historical analogy to obtain a forecast,he/she should ________.

• A)note the behavior of the company's current customers while they purchase a gaming accessory
• B)note the response of similar previous games to marketing campaigns and use the responses as a basis to predict how the new marketing campaign might fare
• C)request a panel of gamers-whose identities should be kept confidential from one another-to respond to a sequence of questionnaires
• D)use a brainstorming session among a group of gamers to draw new ideas

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Definitions:

DNA Strand

A molecule that consists of a long chain of nucleotide units, each comprising a phosphate group, a sugar group, and a nitrogenous base, essential for storing genetic information.

Karyotype

Image of a cell’s chromosomes arranged by size, length, shape, and centromere location.

Autosomes

Chromosomes that are not directly involved in determining the sex of an organism; humans have 22 pairs of autosomes.

X Chromosomes

One of two sex chromosomes, present as two copies in females (XX) and one in males (XY), carrying genes that determine sexual development and contribute to other traits.