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TABLE 14-19 The Marketing Manager for a Nationally Franchised Lawn Service Company

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TABLE 14-19
The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service.A random sample of 30 home owners located in a suburban area near a large city was selected; 11 did not have a lawn service (code 0)and 19 had a lawn service (code 1).Additional information available concerning these 30 home owners includes family income (Income,in thousands of dollars)and lawn size (Lawn Size,in thousands of square feet).
The PHStat output is given below: TABLE 14-19 The marketing manager for a nationally franchised lawn service company would like to study the characteristics that differentiate home owners who do and do not have a lawn service.A random sample of 30 home owners located in a suburban area near a large city was selected; 11 did not have a lawn service (code 0)and 19 had a lawn service (code 1).Additional information available concerning these 30 home owners includes family income (Income,in thousands of dollars)and lawn size (Lawn Size,in thousands of square feet). The PHStat output is given below:   -Referring to Table 14-19,what is the estimated odds ratio for a home owner with a family income of $100,000 and a lawn size of 5,000 square feet?
-Referring to Table 14-19,what is the estimated odds ratio for a home owner with a family income of $100,000 and a lawn size of 5,000 square feet?


Definitions:

Creditworthy Borrowers

Individuals or entities deemed capable of repaying a loan based on their financial history and current financial status.

Dodd-Frank Wall Street Reform and Consumer Protection Act

A comprehensive piece of financial reform legislation passed in 2010 in response to the financial crisis, aimed at reducing risk in the U.S. financial system.

Reserve Requirement

The Reserve Requirement is a central bank regulation that sets the minimum amount of reserves each bank must hold to customer deposits and notes.

Financial Institutions

Organizations that provide financial services, such as banks, insurance companies, pension funds, investment companies, and credit unions, facilitating the flow of money in the economy.

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