When Making Judgments That Involve Factual Information,we Tend to Rely

question 55

Multiple Choice

When making judgments that involve factual information,we tend to rely on ________.

• A)the ease with which we can recall relevant information
• B)the representativeness heuristic
• C)the amount of relevant information we can recall
• D)automatic processing of factual information
• E)our intuitive feelings on the topic

---

Definitions:

Virtual Focus Groups

Online discussions conducted with a selected group of participants to gather feedback, opinions, or ideas about a product, service, or concept before its launch.

Social Media

Online media where users submit comments, photos, and videos—often accompanied by a feedback process to identify “popular” topics.

Usual Focus Groups

Typical gatherings of people who are interviewed about their opinions towards a product, service, concept, or idea.

Representative Group

A collection of individuals selected to reflect the characteristics of a larger population.