The Implicit Association Test (IAT)

question 56

Multiple Choice

The implicit association test (IAT) :

• A)measures conscious attitudes.
• B)measures unconscious attitudes.
• C)measures both conscious and unconscious attitudes.
• D)measures our controlled behaviors.

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Definitions:

Muscle Tone

The continuous and passive partial contraction of the muscles, or the muscle's resistance to passive stretch during resting state.

Altering Behavior

The process of making changes to patterns or actions that are undesirable or ineffective.

Associating

The cognitive process of linking ideas, memories, or experiences together in one's mind.

Positive Reinforcement

A process in behavioral psychology where the likelihood of a behavior is increased by following it with a pleasurable or rewarding stimulus.