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When an ad for Green Works from Clorox states the product cleans effectively and is environmentally friendly, unlike competing brands, it is using the utilitarian approach to attitude change.
Compounded Annually
Interest calculation method where interest is added to the principal at the end of each 12-month period.
Annual Rate of Decline
The percentage at which a value decreases over the course of one year.
Strip Bond
A debt security that has had its principal and coupon payments detached and sold separately as zero-coupon bonds.
Compounded Semi-Annually
Interest that is computed and added to the original amount every six months, resulting in compound interest.
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