DrGreen Is Conducting an Experiment on Mere Exposure Effects

question 28

Multiple Choice

Dr.Green is conducting an experiment on mere exposure effects.To produce the maximal levels of liking,what should Dr.Green do?

• A) present his stimuli too quickly to be consciously perceived
• B) select stimuli toward which participants are likely to have negative attitudes
• C) present each stimulus at least 100 times to ensure overexposure
• D) prescreen participants and select only those who are easily bored

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Definitions:

Automated Clearinghouses

Networks that facilitate electronic money transfers and automated payments between banks.