As He Was About to Enter the Mall,Evan Was Approached

question 106

Multiple Choice

As he was about to enter the mall,Evan was approached by someone and asked to wear a small green ribbon on his shirt to show his support for the "Save the Squirrels" campaign.Evan wasn't quite sure that squirrels were actually endangered,but he agreed to wear the ribbon.A week later,Evan was approached again and asked to contribute $10 to help save the squirrels.Though he would have rather spent his money elsewhere,he agreed.What has Evan been the victim of?

• A) low-balling
• B) the foot-in-the-door technique
• C) the door-in-the-face technique
• D) the that's-not-all technique

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Definitions:

Alpha

A coefficient in finance representing the performance of an investment relative to a suitable market index.

Exponential Smoothing

A weighted moving average method that is used in time series forecasting to smooth out data and predict future points.

Three-Month Moving Average

An average calculation that updates by incorporating the most recent three months' data and dropping the oldest month in each new calculation.

Linear Regression

A statistical method for modeling the relationship between a dependent variable and one or more independent variables.