Greenwald and Farnham (2000)used the Implicit Word-Association Procedure to Assess

question 13

Multiple Choice

Greenwald and Farnham (2000) used the implicit word-association procedure to assess self-esteem in both European and Asian Americans.What did their research find?

• A) Both European and Asian Americans were quicker to associate themselves with positive words than with negative words.
• B) Asian Americans were quicker to associate themselves with negative words than with positive words,whereas European Americans were quicker to associate themselves with positive words than with negative words.
• C) European Americans were quicker to associate themselves with positive words than with negative words,whereas Asian Americans did not demonstrate any preference.
• D) Asian Americans were quicker to associate themselves with positive words than with negative words,whereas European Americans were quicker to associate themselves with negative words than with positive words.

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Definitions:

Unequal-variances T-test

A statistical test used for comparing the means of two groups that do not have the same variance.

Non-integer Number

A value that is not a whole number, including fractions, decimals, and irrational numbers.

Two-tailed Test

A statistical hypothesis test in which the area of rejection is on both sides of the sampling distribution, allowing for the possibility of an effect in two directions.

Independent Populations

Populations in which the outcomes or characteristics of a sample from one population are not affected by the outcomes or characteristics of a sample from another population.