________, Which Are Small Devices That Monitor Codes Embedded into Audio

question 82

Multiple Choice

________, which are small devices that monitor codes embedded into audio streams of media that consumers receive which are equipped with GPS, that consumers clip onto their belts and wear all day, were developed by ________.

• A) PPMs; Nielsen
• B) PPMs; Arbitron
• C) PPMs; ComScore
• D) GPSs; Nielsen
• E) GPSs; Arbitron

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Definitions:

Halo Effect

A cognitive bias where an observer's overall impression of a person, company, brand, or product influences their feelings and thoughts about that entity's character or properties.

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The assessment made by an interviewer regarding a candidate's suitability for a position based on their performance during an interview.

Attire

Clothing or outfit, often discussed in terms of workplace dress codes or professional standards.

Employment Tests

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