Match the Term with Its Definition

question 17

Multiple Choice

Match the term with its definition.
-A blend of nonpersonal, personal, combined, and special forms of communication aimed at a target market

• A)advertising
• B)app
• C)blog
• D)e-mail promotion
• E)hyperlink
• F)institutional advertising
• G)personal selling
• H)product advertising
• I)promotion
• J)promotional mix
• K)prospecting
• L)publicity
• M)quick response (QR) code
• N)sales promotion
• O)social media

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Definitions:

Credits

Accounting entries that increase liabilities or equity on the balance sheet, or decrease an asset or expense account on the income statement.

Dividends Accounts

Dividends Accounts represent the financial accounts used by a company to record the dividends paid out to shareholders, reflecting the distribution of earnings.

Liabilities

Liabilities are financial obligations or debts that a company owes to others, which must be settled over time through the transfer of money, goods, or services.

Debit

A bookkeeping entry that triggers an increment in assets or a decrement in liabilities on a corporation's financial statement.