Chocolate Concoctions,a Maker of High End Chocolate Candies,decided to Price

question 126

Multiple Choice

Chocolate Concoctions,a maker of high end chocolate candies,decided to price its boxes of candies below the long-term market price.The decision was made to increase market share and discourage other firms from entering the chocolate market.Chocolate Concoctions was implementing a

• A)penetration pricing strategy.
• B)price lining strategy.
• C)skimming price strategy.
• D)variable pricing strategy.

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Definitions:

Blushing

A physiological response characterized by the reddening of the face due to emotional states such as embarrassment, shame, or modesty.

Positive Reinforcer

An incentive that, when applied following an action, heightens the probability of the action being repeated.

Negative Reinforcer

An unpleasant stimulus whose removal leads to an increase in the probability that a preceding response will be repeated in the future.

Immediate Reinforcer

refers to a reward that occurs directly after a behavior, enhancing the likelihood of that behavior occurring again in the future.