Jeff Has Concluded That His Company Selling Professional Football Merchandise

question 91

Multiple Choice

Jeff has concluded that his company selling professional football merchandise needs to increase its line of shirts.He is in the ____ stage of the consumer decision making process.

• A)information search and evaluation
• B)need recognition
• C)post-purchase evaluation
• D)purchase decision

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Definitions:

Standard Of Living

The level of wealth, comfort, material goods, and necessities available to a person, group, or country.

Worker-Hour

A unit of measure representing the amount of work accomplished by one worker in one hour.

Productive

Relating to the ability to produce a significant amount or result, especially in terms of goods or services.

Personality

The combination of characteristics or qualities that form an individual's distinctive character, influencing their behaviors, thoughts, and emotions.