Match the Term with Its Definition

question 21

Multiple Choice

Match the term with its definition
-An interaction between a business and its customers

• A)80/20 principle
• B)customer database
• C)customer segmentation strategy
• D)evaluative criteria
• E)evoked set
• F)post-purchase dissonance
• G)recency-frequency-monetary analysis
• H)social classes
• I)touch point
• J)transactional relationship

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Definitions:

African American

African American pertains to individuals in the United States who have African ancestry, with cultural, historical, and social distinctions.

Static Time

A concept of time considered unchanging, fixed, and unmoving, often contrasted with dynamic or real-time environments.

Asian American

A term used to describe Americans of Asian descent, highlighting their cultural heritage and identity within the American context.

Paraphrasing

The act of rewording or summarizing a text or speech using different words, often to clarify meaning or convey the same information in a new way.