Match the Term with Its Definition

question 96

Essay

Match the term with its definition.Not all terms will be used.
a.demographic variables
b.direct forecasting
c.focus strategy
d.indirect forecasting
e.intellectual property
f.market
g.market analysis
h.marketing mix
-A forecasting method in which surrogate variables are used to project future sales

---

Definitions:

Accounting Transactions

Economic events that require recording in the financial statements because they affect the assets, liabilities, or equity of a company.

Accounting Records

Documentation and books that keep track of the financial transactions of a business or individual, forming the basis for its financial statements.

Asset

Resources controlled by a business from which future economic benefits are expected to flow to the business, including both physical items and intangible properties.