Based on the Projected Selling Price of $20 Per Unit,the

question 38

Multiple Choice

Based on the projected selling price of $20 per unit,the manufacturer invested a substantial portion of its available cash in a machine that could produce twenty-thousand gumballs in an hour.If consumers weren't willing to pay this much for gum,then the manufacturer faced significant:

• A)financial risk.
• B)promotion risk.
• C)cost estimate risk.
• D)market risk.

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