Examlex
A project screening criterion that allows the company to compare long-term versus short-term projects,projects with different technologies,and projects with different commercial objectives is:
Multiple Products
Offering a range of different goods or services within a business's portfolio to cater to various customer preferences or market segments.
Multiple Market Segments
The practice of dividing a broad consumer or business market, normally consisting of existing and potential customers, into sub-groups with similar needs or characteristics.
Geographic Markets
Market segments defined by geographic areas where customers share similar needs and characteristics.
Increased Sales
An upward trend in the quantity of products or services sold, indicating growth in revenue for a business.
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