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Aronson,Turner,and Carlsmith found that only a _____________ source elicited considerable opinion change when advocating a position greatly discrepant from the recipient's.
Predetermined Overhead Rate
A calculated rate used to allocate indirect costs to products or services, based on estimated or budgeted overhead costs and an allocation base.
Manufacturing Overhead
All indirect costs related to the manufacturing process, such as utilities and salaries for managers.
Machine-Hours
A measure of the amount of time a machine is operated, used in calculating manufacturing costs and efficiencies.
Cost Of Goods Manufactured
The total cost incurred by a company to produce goods within a specific period, including materials, labor, and overhead.
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