Smart Advertisers Adapt Ads to Their Consumers' Thinking,and the Consumers

question 115

Multiple Choice

Smart advertisers adapt ads to their consumers' thinking,and the consumers respond with favourable thoughts.This process is referred to as

• A)the central route to persuasion.
• B)the peripheral route to persuasion.
• C)automatic persuasion.
• D)the heuristic route to persuasion.

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Definitions:

Types

Varieties or categories of objects, individuals, or concepts that share common characteristics.

Distinguish

To distinguish means to recognize or treat (someone or something) as different from other people or things.

Injunction

A judicial order requiring a person or entity to do or cease doing a specific action.

Contract Law

A branch of law dealing with the formation, enforcement, and interpretation of agreements between parties.