Describe the Ways in Which a Typical Sales Person (E

question 30

Essay

Describe the ways in which a typical sales person (e.g., someone selling cars or insurance) will seek to enhance his or her perceived credibility in your eyes. Keep in mind the two components of credibility when developing your answer.

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Definitions:

Early Majority

A group in the technology adoption lifecycle that represents approximately 34% of the population and adopts new technology after a sizable portion of the population has already adopted it, following innovators and early adopters.

Early Adopter

An individual or group who uses or purchases new products, technology, or services shortly after launch, often before the mainstream population.

Technology Adoption

The process of accepting and implementing new technology within an organization or society.

Technology Adoption Life Cycle

A sociological model that describes the adoption or acceptance of a new product or innovation, classified as innovators, early adopters, early majority, late majority, and laggards.