Examlex
According to the textbook
Product Development
The process of bringing a new product or service to the market, which includes ideation, design, development, testing, and launching.
Differentiation
The process by which companies distinguish their products or services from others in the market to create a perceived value and gain a competitive edge.
Monopolistic Competition
A market structure where many firms sell products that are similar but not identical, allowing for competitive pricing and product differentiation.
Creative Destruction
A concept in economics that describes the process by which new innovations replace outdated technologies and ideas, driving economic progress.
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