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What Are Heuristics? Identify and Define the Two Most Common

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Essay

What are heuristics? Identify and define the two most common types of heuristics and provide an example of each.


Definitions:

OTC

Over-the-counter, a term used to describe securities trading conducted directly between parties without the involvement of a central exchange.

Total Quality Management

A philosophy of continually lowering costs and improving the provision of services and products to customers.

ISO 9000 Certification

A family of quality management standards designed to help organizations ensure they meet customer and stakeholder needs within statutory and regulatory requirements.

External Failure Costs

Costs incurred when a customer receives a defective product.

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