Which of the Following Is True of Internet Friendships and Relationships

question 151

Multiple Choice

Which of the following is true of internet friendships and relationships?

• A) people disclose more, with greater honesty and less posturing, when they met people online
• B) people felt internet friendships are as real, important, and close as offline relationships
• C) people felt more liking for others with whom they conversed online for 20 minutes than for those met for the same time face-to-face
• D) all of the choices are correct

Understand the key characteristics and types of buying situations.

Identify and describe the roles within a buying center.

Comprehend the individual differences that influence consumer behavior and their significance to marketing strategies.

Understand the concepts of selective distortion and selective retention and their impacts on consumer perception.