When Being Asked for an Audio Level, You Should

question 8

Multiple Choice

When being asked for an audio level, you should:

• A) quickly count to 10
• B) talk with your on-air voice for three seconds
• C) talk with your on-air voice for as long as requested by the audio engineer
• D) lightly scratch the surface of the mic to indicate to the audio engineer that it is working
• E) talk a little louder than when on the air

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Definitions:

Bundle Pricing

A marketing strategy where several products or services are offered for sale as a combined package at a reduced price.

Cost-Plus Pricing

A pricing method where the sale price is set by applying a predetermined markup to the cost per unit of a product.

Experience-Curve Pricing

A pricing strategy that takes into account the reduction in costs and increase in efficiency that occurs as a company gains experience producing a product or service.

Target Return-On-Investment Pricing

Setting a price to achieve an annual target return on investment (ROI).