In Moscovici's Early Study on Color Judgments in a Group,the

question 106

Multiple Choice

In Moscovici's early study on color judgments in a group,the data revealed that group members were most likely to be influenced by a minority judgment if:

• A)judgments were made publicly.
• B)judgments were made privately.
• C)the minority was inconsistent in their opinion.
• D)the minority was consistent in their opinion.

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Definitions:

Coding Sheet

A document or tool used for systematically recording and categorizing qualitative data during research for easier analysis.

Persuasive Appeals

Refers to the methods used in communication and rhetoric to influence or convince an audience, often classified as ethos, pathos, and logos.

Consumer Advertising

Marketing efforts aimed at the general public to promote goods, services, and ideas through various media channels.

Political Bias

Political bias is a tendency to favor or promote certain political ideas or positions over others, which can influence judgment or presentation of information.