The Tendency to Attribute Behavior to Internal Qualities of an Actor

question 4

Multiple Choice

The tendency to attribute behavior to internal qualities of an actor and to underestimate situational factors is referred to as:

• A)causal attribution.
• B)the fundamental attribution error.
• C)the availability heuristic.
• D)the representativeness heuristic.

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Definitions:

Corporate Advertising

Corporate advertising is a marketing strategy aimed at promoting the brand image and reputation of the corporation as a whole, rather than focusing on individual products or services.

Variable Costing

An accounting method that includes only variable production costs (direct materials, direct labor, and variable manufacturing overhead) in product cost.

Unit Product Cost

The total cost (both fixed and variable) associated with producing a unit of product, including direct materials, direct labor, and manufacturing overhead.

Absorption Costing

A pricing strategy that incorporates all expenses associated with production - including raw materials, workforce wages, and both fluctuating and constant factory overheads - into a product's cost.