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Areas with high concentrations of low-income and minority residents often do not have large national chain grocery stores that carry a variety of fresh fruits and vegetables.Instead,these areas have convenience stores and fast food outlets,which tend to offer less nutritious choices and a few select high-priced healthy foods.These areas are referred to as
Brand Management
The process of developing and maintaining a brand's image, reputation, and identity in the market.
Branding Strategies
Plans and actions that companies use to differentiate their brand, products, or services in the market to attract and retain customers.
Transmitting Model
A communication theory model where information is sent from a sender to a receiver through a medium, emphasizing the one-way dissemination of information.
Communication
The dynamic, ongoing process of creating and negotiating meanings through interactional symbolic (verbal and nonverbal) practices, including conversation, metaphors, rituals, stories, dress, and space.
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