Subdividing a Market into Distinct Subsets of Customers According to Their

question 92

Multiple Choice

Subdividing a market into distinct subsets of customers according to their needs and buying habits is known as

• A) market penetration.
• B) product diversification.
• C) market segregation.
• D) market segmentation.
• E) positioning.

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Definitions:

Social Justice

The pursuit of fairness and equity within society in terms of the distribution of wealth, opportunities, and privileges.

WTO

The World Trade Organization, an international body that regulates international trade agreements and aims to ensure smooth, free, and predictable trade flows.

Exploitation

The unfair use of someone's work or resources, often without proper compensation or regard for their wellbeing.

Foreign Direct Investment

A company or individual from one country putting money into business interests in another nation, either by setting up business operations or by purchasing business assets.