Examlex
The lack of monetary rewards is one cause of managers not engaging in strategic planning.
Price-sensitive Market
A market characterized by consumers who are highly responsive to changes in the price of goods and services.
Pricing Method
The approach or strategy adopted by a company to set the price of its products or services, taking into account costs, value to the customer, market demand, and competition.
Prestige Pricing
A pricing strategy where items are priced higher than their actual value to invoke a sense of exclusivity or luxury.
Demand-oriented
A pricing strategy focused on consumer demand factors; prices are set at levels that are believed to stimulate demand.
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