Examlex
Another name for commercial software is ________ software.
Personal Appeals
Personal appeals refer to requests or arguments made on the basis of personal relationships or loyalties, often used to influence decision-making or persuade others.
Exchange
In social sciences, refers to the act of giving one thing and receiving another between two parties, often in the context of goods, services, information, or social ties.
Upward Appeals
A strategy where individuals seek support from higher levels in an organization to influence decisions or gain approval.
Rational Appeals
Persuasion methods that use logical arguments and factual evidence to convince people of a particular point of view.
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