When It Comes to Changing Deeply Rooted Attitudes and Behavior

question 5

Multiple Choice

When it comes to changing deeply rooted attitudes and behavior, such as prejudice, the most effective strategy is to:

• A) place people in a situation in which they must change their behavior, then changes in attitudes will follow
• B) give people lots of vivid and personal information that contradicts their attitudes, then changes in behavior will follow
• C) offer people rewards and praise for changing their behavior, then changes in attitudes will follow
• D) have a highly attractive and credible speaker present arguments that contradict the person's attitudes, then changes in behavior will follow

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Definitions:

Positive Outcome

A result or effect that is beneficial, desirable, or favorable in terms of meeting objectives or expectations.

Multiple Objective Trap

The difficulty in decision making when facing several objectives that may not be completely compatible with each other.

Base-Of-The Pyramid Markets

Economic strategies focused on providing goods and services to the widest and poorest population segments.

Benefit Corporations

A type of for-profit corporate entity, recognized in certain regions, that includes positive impact on society, workers, the community, and the environment in addition to profit as its legally defined goals.