Define and Give Examples of Compliance, Identification, and Internalization

question 28

Essay

Define and give examples of compliance, identification, and internalization. Which of these has the most permanent influence on an individual's behavior? What are the social-psychological processes or components underlying the effects of each of them? Under what circumstances might compliance or identification lead to internalization?

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Definitions:

Communicator

An individual who conveys information or expresses ideas effectively, using verbal, nonverbal, written, and visual methods.

Product Launch

The introduction of a new product into the market, often accompanied by marketing efforts.

Source

The originator of a thought or emotion, who puts it into a code that can be understood by a receiver.

Channel

The means by which a message is expressed to the receiver.