In the Three-Step Process of Change,the Step in Which We

question 23

Multiple Choice

In the three-step process of change,the step in which we stabilize the new situation by balancing the driving and restraining forces is known as:

• A)unfreezing.
• B)flash freezing.
• C)deep freezing.
• D)refreezing.

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Definitions:

Long-Term Relationships

Commitments between businesses and their stakeholders, such as customers or suppliers, focused on mutual growth, loyalty, and sustained interaction over time.

Buying Center

A group of individuals within an organization who are involved in the decision-making process for purchasing goods or services.

Influencer

An individual who has the power to affect the purchasing decisions of others because of their authority, knowledge, position, or relationship with their audience.

Communications Budget

The allocation of funds dedicated to all forms of communication by an organization, including advertising, public relations, social media, and more, designed to promote the organization's products or services.