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When Honda set out to design the Fit,it began with a $13,950 starting price point and an operating efficiency of 15 kilometers per liter as its goals.It then designed a stylish,peppy little car with costs that allowed it to give target customers those values.The unorthodox order of this marketing mix decision is an example of ________.
Defective
Describes an item that fails to meet quality standards or specifications, often resulting in malfunction or unsuitability for intended use.
Proportion
A part, share, or number considered in comparative relation to a whole.
Proportion
Refers to the ratio of a part or portion of the total count, quantity, or amount in a given context.
Freshmen
Students in their first year of study at a high school or university.
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