A Car Maker's Strategy of Advertising a Basic Vehicle Model

question 103

Multiple Choice

A car maker's strategy of advertising a basic vehicle model with few conveniences and comforts at a low price to entice buyers and then convincing customers to buy higher-priced models with more amenities is an example of which of the following?

• A) product line pricing
• B) optional product pricing
• C) captive product pricing
• D) allowance pricing
• E) segmented pricing

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Definitions:

Piaget's Theory

A theory of cognitive development that explains how children construct a mental model of the world through experiences and stages of development.

Developmental Norms

Benchmarks or standards of development that describe typical progress and milestones for children at certain ages.

Psychological Counselling

A type of therapy aimed at addressing mental health issues by talking through problems with a trained therapist.

Developmental Delays

The condition in which a child does not reach their developmental milestones at the expected times.