To Increase a Channel's Service Level,the Channel Must Provide a Greater

question 49

Multiple Choice

To increase a channel's service level,the channel must provide a greater assortment of products,more add-on services,or ________.

• A) lower prices
• B) fewer middlemen
• C) faster delivery
• D) more competition
• E) less follow-up

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Definitions:

Norms

Established standards of behavior that are based on shared beliefs and values within a group or society.

Group Attractions

The factors or qualities that draw individuals to join or feel a sense of belonging within a group.

Affiliation

A connection or association with a group or organization.

Prestige

The respect, admiration, or distinction accorded to someone or something based on perceived success or quality.