Most Companies Practice Strong PRM to Forge Long-Term Relationships with Channel

question 76

Multiple Choice

Most companies practice strong PRM to forge long-term relationships with channel members.What does PRM stand for?

• A) primary relationship management
• B) potential relationship management
• C) perennial relationship management
• D) partner relationship management
• E) personnel roster maintenance

---

Definitions:

Constructive Bargaining

Negotiation characterized by cooperative strategies aimed at mutual benefit.

High Trust

A situation or relationship characterized by a strong belief in the reliability, truth, ability, or strength of a party, often critical for successful negotiations.

High Distrust

Characterizes a situation or relationship where there is a significant lack of confidence or reliability in one or more parties.

GRIT Strategy

A method proposed for de-escalating conflict, involving the announcement of conciliatory intentions and the invitation for the other side to reciprocate.