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Suppose you are a subject in an experiment and are asked to make a parole decision about two criminals, a Latino, Jos Ortega, and an upper-middle-class white man, Matthew Smith. Both men were convicted of embezzling funds from the bank in which they worked. Generalizing from a similar study conducted by Bodenhausen and Wyer, you would most likely recommend parole for:
White Knight
A post-offer technique where a target company invites another suitor to outbid a hostile bidder. The second suitor agrees that it will retain the existing management.
Hostile Bidder
An entity attempting to acquire another firm against the wishes of the target company's management and board.
Friendly Suitor
A company or individual that makes a benign and often consensual offer to buy or merge with another company, as opposed to a hostile takeover.
Public Relations Campaign
A strategic communication process that builds mutually beneficial relationships between organizations and their publics.
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