Lobbying,or Building and Maintaining Relations with Legislators and Government Officials

question 12

Multiple Choice

Lobbying,or building and maintaining relations with legislators and government officials to influence legislation and regulation,is part of ________.

• A) direct marketing
• B) press relations
• C) press agencies
• D) public relations
• E) sales promotion

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Definitions:

Potential Benefit

The prospective advantages or gains that may be realized from a particular situation, action, or decision.

Unethical

Behaviors or practices that are morally wrong or violate established standards of conduct.

Core Values

Fundamental beliefs or principles that are central to an organization's identity and guide its decision-making and actions.

Hyper-Norms

Universal principles or standards that govern behavior and transcend cultural, religious, and societal differences.