Generally, High-Fear Appeals Are More Effective Than Low-Fear Appeals in Producing

question 24

Multiple Choice

Generally, high-fear appeals are more effective than low-fear appeals in producing behavior change when:

• A) specific instructions are provided on how to avoid painful consequences
• B) the issue is unimportant to the audience
• C) the issue is moderately important to the audience
• D) the audience is challenged to come up with their own plan for avoiding painful consequences

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Definitions:

Forgetfulness

A common occurrence of temporary memory lapses or the inability to remember information or experiences, often due to factors like stress, aging, or lack of sleep.

Type A Personality Style

A personality pattern characterized by hostility, cynicism, drivenness, impatience, competitiveness, and ambition.

Cynical

An attitude characterized by a belief that people are motivated purely by self-interest.

Competitive

A trait or situation where individuals or entities strive against each other to achieve a goal or superiority.