One of the Advantages of Direct Marketing for Sellers Is

question 74

Multiple Choice

One of the advantages of direct marketing for sellers is that direct marketing ________.

• A) offers access to buyers outside local markets
• B) eliminates the need for a company to employ a sales force
• C) provides statistical information about industry buying habits
• D) provides comparative information about customers and competitors
• E) avoids expenses such as rent, insurance, and utilities

---

Definitions:

Strategic Planning

The process of defining an organization's strategy or direction and making decisions on allocating resources to pursue this strategy.

Business Model Canvas

A strategic management tool that visually outlines a company's value proposition, infrastructure, customers, and finances, facilitating an understanding of how various business aspects interconnect.

Relaxing Spot

A place or environment conducive to relaxation, where individuals can relieve stress and enjoy tranquility.

Visualizing

The process of forming a mental image of something, often used as a technique in planning, creativity, and problem-solving.