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Sales via B2B online marketing are continuing to decline.
Personality-Behavior Interaction
The dynamic interplay between an individual's personality traits and their behavior in various situations.
Personality
An individual's specific mix of emotions, viewpoints, and behaviors.
Preferences
Individual likes, choices, or inclinations toward certain options over others, often influencing decision-making processes.
Brands
Trademarks or distinctive names identifying a product or a company, often associated with a specific perception or image in the consumer's mind.
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