Companies Conduct Online Marketing by Creating a Web Site,placing Ads

question 92

True/False

Companies conduct online marketing by creating a Web site,placing ads and promotions online,or setting up or participating in online social networks.

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Definitions:

Employee Turnover

The rate at which employees leave a company and are replaced by new employees.

Contribution Margin

The difference between the sales revenue of a product and its variable costs, used to cover fixed expenses and contribute to profits.

Incremental Analysis

A decision-making technique that evaluates the financial consequences of making one more unit of a product or entering a new market.

Relevant Costs

Those costs and revenues that differ across alternatives.